Kelly Watson
Copywriting From The Heart
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Category: Wellness Practitioners When: Saturday, February 20, 2010 Time: 6:00 – 7:00 AM |
Wish marketing felt more authentic? In this session, you’ll discover how to write sales copy that comes straight from the heart. Whether you’re creating a class brochure, a newsletter, or other marketing material, you’ll be able to attract new customers and make more sales without high pressure or hype. Class-writing exercises will help you find your own unique voice and uncover the true needs of your intended audience. You’ll also learn how to revise old marketing materials and get straight to the heart of your intended message, so you can start making the sales your business deserves.
Speaker Bio: In 2006, Kelly Watson quit her job as a magazine editor to pursue freelance writing. From there, it was only a short step to copywriting. But the more Kelly immersed herself in copywriting, the more turned off she felt by her colleagues’ constant use of high pressure and hype. Read full bio »
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